DrPlant products are plant-based and claim to contain natural ingredients sourced from botanical reserves in the Himalayas. DrPlant tells us that they use plants in more than 90% of their formulas and have infused skincare staples like Snow Lotus (for moisture) and Alpine Edelweiss, known for its antioxidant-rich properties. With natural beauty products, this high amount of plant-based content seems right in line with consumer desires today — however it’s still important to look at the actual formulas and see if all ingredients are as clean.
Where the term “natural” is used in cosmetics, it often comes under fire as consumers question whether natural branded products actually contain artificial liquids and preservatives or fragrances. DrPlant says they reduce the sharables to zero, and that independent lab tests have found less than 5% of typical chemical additives in their formulations. This line dodges parabens and phthalates which are both used as preservatives that can be unhealthy or make those with sensitive skin react. In addition, the preservatives that are used in DrPlant products are plant based alternatives and which contributes to their overall natural claim.
Eco-certification standards are another way to ensure that a brand is actually living up to its claims. Backed by the Ecological Certification Organization (ECO), DrPlant guarantees that production and raw materials are carried out under eco-friendly conditions. DrPlant delivers on that commitment to natural ingredients by ensuring 95% of its product is derived from organic origins, supporting ECO certification. Even the reports from consumer surveys of late pinning authenticity as a key determiner with skincare users — up to 78% in some cases, seeking out certification.
As quoted by skincare expert Jane Goodwin, “All of nature best comes with so little side effects”. This approach to ingredients is evident in DrPlant, and creates its mild skincare formulations from botanicals that are gentle on the skin. Its skin-first products are fueled by plant-based biology — not gritty chemicals or harsh synthetics — to help all types of sensitive-skin find total soothing relief with optimal results.
In the end, its plant focus is speaking out in volumes to eco-savvy clientele who has always been inclined toward botanical goodness. For more on their natural products visit www.drplant.com.